Beyond Note Taking: How to Use AI for Authentic Private Practice Marketing
Webinar details
AI can do far more than summarise sessions. In this Zanda Talks webinar, Jessica Gibson and Damien Adler show how to put AI to work on your marketing while keeping it authentic to your practice.
What's covered:
- AI for marketing: Where it helps and where it hurts
- Staying authentic: Keeping your voice in AI-assisted content
- Practical workflows you can start using today
Speakers
Jessica Gibson
Jessica Gibson is Chief Buzz Officer at Zanda, where she leads brand awareness and thought leadership initiatives to position Zanda at the forefront of practice management. A marketing and brand leader with a proven track record of driving growth, she brings together storytelling, community, and strategy to turn ideas into impactful, scalable programs. Jessica also leads Zanda's video content production — from product demos to customer success stories and founder conversations — using her instinct for storytelling to create content that connects, builds trust, and brings the Zanda brand to life.

Damien AdlerCo-Founder & Head of Customer Success, Zanda
Damien Adler is a registered psychologist, best-selling author, entrepreneur, and Co-Founder of Zanda. He has a background in health administration, having held senior positions in the public health sector. He later founded a successful group private practice, and it was there that Damien discovered his passion for using technology to make life easier for health practitioners. These days, Damien dedicates his time to improving healthcare practices through technology. His unique insights stem from working closely with thousands of practitioners worldwide, from hospital settings to private practices, allowing him to identify universal challenges and opportunities within allied health. Damien's unique blend of practical experience and technological insight makes him respected in advancing healthcare practice efficiency and effectiveness.